Daytona State College has no marketing sense

By Richard X. Thripp at 2008-08-21T06:11:58Z in General, with these tags: classes, daytonastate.edu, dsc, marketing, jump to comment form. 116 words.

Eight-week schedules - accelerate degree completion by taking eight-week classes instead of the traditional 16-week class in a semester.”

I’m sorry, that just doesn’t cut it. It has no heart, no spirit, no feeling. It sounds cheap, shallow, and robotic. It should be this:

Eight-week schedules available for ambitious students. Do you pick up new skills quickly? Learn at a faster pace with more rigorous and engaging courses.”

I hope they change it to my suggestion. State-funded colleges can be bad at self-promotion, but we can change that. The page the quote is from is their save gas initiative, where you save gas by taking online courses (clever, huh?). Check it out. I like the “comprehensive college experience” part.




Have no fear — commenting is here. Comments RSS feed.

These HTML tags work: a href, abbr, acronym, b, blockquote, code, em, i, strike, strong, u. You will be emailed if anyone replies to your comment. Gravatars work here. Thanks for commenting!